TodayTix and The Royal Court Launch UK's First Mobile Rush Ticketing Programme: Rush The Royal Court

TodayTix, in partnership with The Royal Court Theatre, launch Rush the Royal Court, the UK’s first mobile Rush ticketing service. Rush the Royal Court will allow users to purchase £15 tickets for the upcoming season via the free mobile app, which provides on-demand access to theatre tickets. The programme will begin with the hotly anticipated production X by Alistair McDowall, opening 30th March.

A first for UK Theatre, the partnership has simplified the purchase process even further, allowing theatregoers to purchase same-day discounted tickets through TodayTix’s new mobile Rush ticketing technology.

Historically, Day Seats ticketing across the West End would require customers to arrive in person at the box office the morning of a show to purchase these tickets. However, the Rush the Royal Court partnership will pave the way for a new method of audiences to obtain tickets faster and easier, directly from their mobile.

Lucy Davies, Executive Producer, from the Royal Court said,
“This is a really thrilling digital innovation for theatres and their audiences. We are proud to be beginning a partnership with TodayTix and excited to offer this opportunity to new and existing theatre-goers to the Court during our 60th season of work.”

Merritt Baer, CEO and co-founder of TodayTix commented,
“We’re thrilled to launch this revolutionary new method for Day Seat ticketing. To be partnered with such a prolific venue like the Royal Court, a leader of London theatre, is an honour, and we are excited to help our customers attend the theatre more often.”

Rush the Royal Court launches on 1st April and offers £15 tickets across Friday evening, Saturday matinées and Saturday evening performances.

For the full press release see here